How to Capitalize
on Blogging
Feb 5, 2004
Dublin, CA
9:00 - 2:00 PM Event
2:00 - 3:00 PM Networking Reception
Speakers:
Bill French
Co-founder
Myst Technology Partners
Bill French founded Global Technologies Corporation in
1981, a consulting and software product development firm.
With a strong background in finance and accounting, Bill’s
success in small business systems integration was perfect
timing for the PC revolution. Building systems based on
business requirements provided the background necessary
to launch Global Technologies as an intellectual product
development firm.
Bill’s work at Global Technologies focused on increased
productivity for software developers, leading to the creation
of dBRIEF, an editing environment that produced 25% to 50%
greater personal efficiency. dBRIEF became the industry
leader for PC database programming, garnering more than
80% market share before being acquired by Borland International
in 1992. While on a quest for better PC-to-PC communications,
Bill co-created LapLink, a desktop-to-laptop communications
utility. With more than 16 million customers, LapLink has
become a staple for mobile computing professionals, and
has won awards in its category for the last 14 years. In
1994 Bill created the popular QuickSite web authoring system
- the first small business content management system to
employ database technology for managing and generating web
content. QuickSite won more than seven industry awards in
its first year of existence as more than 2 million non-technical
business users chose it to launch their first web site initiatives.
In addition to authoring and co-authoring many popular
award winning development tools including QuickSite, dBRIEF,
Evolve, and LapLink, Bill has lectured at industry events
to software developers in more than 16 countries from Canada
to Malaysia, and the deepest regions of Africa. As a member
of Ashton-Tate’s dBASE Language Advisory Board, and a former
writer for DBMS Magazine, Database Advisor, and Lotus Notes
Advisor, Bill has created and inspired many unique and productive
business solutions.
Judith Meskill
Founder
Meskill.net
Judith Meskill has over 15 years of Internet Technology
and Knowledge Work expertise with advanced skills in telecommunications,
knowledge-transformation, web services, and information
architecture. Judith does business as 'Meskill.net,' and
also works as a partner with 'The Growth Solutions Group.'
Previously Judith worked with inServ as Vice President,
Technology Innovation, and with SBC Internet Services as
Executive Director, Technology & Knowledge Management,
providing vision and leadership for knowledge-enabled web
services and business product development.
Ms. Meskill has garnered enterprise recognition and service
quality awards as well as high honors from both industry
publications and benchmarking organizations. Judith has
been interviewed and quoted by CIO Magazine, ComputerWorld,
InfoWorld, InformationWeek, eWeek,
Telephony, Global Telephony, Software Magazine, PR NewsWire,
and USA Today and has also presented at national industry
conferences including - KM World, Internet World, and Seybold
SF.
Judith Meskill writes a Weblog, 'Judith Meskill's Knowledge
Notes', and is also the main contributing writer for Weblogs,
Inc. 'Social Software' Weblog. Judith's 'knowledge notes'
Weblog is also syndicated on MyST Technology SmartChannels
and Kolabora.
Adam Kalsey
Founder
Kasley Consulting Group
Adam Kalsey is an independent consultant who's been involved
in Internet marketing and technology since 1995. He's worked
with companies large and small to find simple answers to
complex problems.
As moderator of the I-Blog discussion list Mr.
Kalsey helps businesses effectively use blogs to increase
communication, reduce costs, and improve their marketing.